visual identity/ interior branding/ internal marketing materials/ digital marketing
services
client
year
Visual identity
The 108 Yards logo carries a distinctive identity where design meets storytelling. Within the textual form of one zero eight, the numerals 1-0-8 are subtly embedded, creating a clever play between words and numbers. This hidden detail adds depth to the logo, symbolizing precision, thoughtfulness, and the layered character of the brand. It’s not just a mark — it’s an experience that invites discovery, reflecting the premium and innovative essence of 108 Yards.
Alternate logo
The textual logo is made with Bold Serif fonts that create the luxurious and classic mood. The letters have been stripped down to the minimum to bring home the minimalistic aspect.
Colors
The colors reinstate the luxurious mood with warm tones that give the familiar and homely feeling. Co relating with tones of wood, leather and metallic rose gold- it fits perfectly with the nature of business.